Client: Laine Schmidt Coaching
Industry: Personal & Business Coaching
Description: Logo Design
Comments: The Client requested a new logo to reflect a more professional look for her rapidly growing business. The logo design uses the initials L and S to create a geometric pattern within a square so that the icon resembles a maze. This clever symbolism represents the coach's role in guiding their clients through uncharted territory in the pursuit of personal and professional growth while creating an overall look that is clean and professional. The client was thrilled with the new logo and felt it set the right tone for her brand and appealed to her target audience.